ETSY - Etsy Inc

NASDAQ · Consumer Cyclical · Internet Retail

$69.48

Market Closed

End of day · Jun 12, 2026, 12:00 AM

Active

Resolved

Bull

Bear

About

Etsy, Inc., together with its subsidiaries, operates two-sided online marketplaces that connect buyers and sellers in the United States, the United Kingdom, Germany, Canada, Australia, France, and India. Its primary marketplace is Etsy.com that connects artisans and entrepreneurs with various consumers. The company also offers Reverb, a musical instrument marketplace; Depop, a fashion resale marketplace; and Elo7, a Brazil-based marketplace for handmade and unique items. In addition, it offers various seller services, including Etsy Payments, a payment processing service; Etsy Ads, an advertising platform; and Shipping Labels, which allows sellers in the United States, Canada, the United Kingdom, Australia, and India to purchase discounted shipping labels. Further, the company provides various seller tools, including Shop Manager dashboard, a centralized hub for Etsy sellers includes ability to manage inventory, check order status, receive notifications about repeat customers, add photos, listing videos, and purchase and print shipping labels. Additionally, it offers educational resources comprising blog posts, video tutorials, Etsy Seller Handbook, Etsy.com online forums, and insights; Etsy Teams, a platform to build personal relationships with other Etsy sellers; and a Star Seller program. As of December 31, 2022, it connected a total of 7.5 million active sellers to 95.1 million active buyers. The company was formerly known as Indieco, Inc changed its name to Etsy, Inc. in June 2006. Etsy, Inc. was founded in 2005 and is headquartered in Brooklyn, New York.

https://www.etsy.com

ETSY - Etsy Inc

Consumer Cyclical

Looking at ETSY around 60.89, I'm leaning modestly bullish but with some hesitation. The past year has been anything but smooth quick glances at the chart show a wild ride. Last fall it was up in the low 70s, only to crater under 50 by March, and now we're hovering just above where we started last summer. Swings like that give me pause, but also make me think we're not pricing in much optimism here. My base case is a move to 71.00 in the next few months. That number lines up with last October's highs, and it's achievable if management can show even a small return to stable gross merchandise sales growth. There are still a lot of niche sellers and loyal buyers sticking around the platform despite all the macro handwringing, and the company has trimmed some costs so maybe margins can get a small boost from here. I wouldn't bet the house, but if consumer spending holds up and ETSY can put together one "beat and raise" quarter, I think the stock could get a rerating. The risk here is that we're just caught in a value trap. ETSY keeps getting hit every time there's a recession scare, and if the economy rolls over or shopper habits keep shifting to big box online, then this could be dead money for a while. There's real competition out there, and buyers are more price sensitive than ever. The next earnings call is a real catalyst, especially if they guide Q3 revenue higher or hint at some new buyer acquisition strategies. That's what could finally push us toward that 71.00 target but until then, I'd size this carefully and have an exit plan if things sour.

Entry

$60.89

Above

$71.00

Jul 16, 2026

Karma

125 to 17562

Bullish

Open

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